Assignment Requirements
The service experiences was taken in Build a Bear store .There is a 8 steps guide to follow, can be found here -> http://www.mallofamerica.com/content/files/build-a-bear_creation.pdf
and the concept of the essay is Service Coproduction: viewing the customer as a productive resource in the service delivery process, which requires roles to play and scripts to follow. A guideline and some journal articles will be uploaded shortly for references used if needed.
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