Public Relations and Social Media

In 1500 words (not included bibliography) answer the following question:

How has technology changed media practice and relations for the public relations practitioner?

Bibliography:

https://www.launchmetrics.com/resources/blog/differences-digital-and-traditional-pr

http://www.huffingtonpost.com/advertising-week/traditional-pr-vs-digital_b_11698312.html

http://apps.prsa.org/intelligence/Tactics/Articles/view/11445/1124/Social_vs_Traditional_Media_Has_the_Battle_Already#.WJvV_LYrL-Y

https://www.socialmediaexplorer.com/content-sections/news-and-noise/social-media-does-not-equal-pr/

Guidelines:

Please use APA standards

Business Writing Stlye