MKTG Week 2 Video Assignment Video Does Green

View Chapter 4 video Does Green and answer the following questions.   Question #1 80″�90% of American consumers are aware of environmental issues, yet fewer consumers translate their concern into action? Write two paragraphs explaining why fewer consumers translate their concern into action. Question #2 Can marketing help us align our individual personal needs with long-term community benefits? Explain your answer in two paragraphs.

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