Choose a marketing communication tool used by a brand about which you are passionate. Examples of Marketing Communications types are print advertising, press releases, brochures, flyers, banner ads, etc. Create a Poster Board presentation in which you: · � Present the communication tool · � Discuss how effective it is in attracting and retaining customers, and communicating the company’s focus on customer satisfaction. · � Propose 3 ways in which the communication tool could be improved for effectiveness. · � You may create an actual poster board and bring it to class or submit the poster board using padlet.com, storyboard.com, or movenote.com, and adding a script to accompany the electronic poster board submission. · � Write a 525- to 700-word summary of how you think the presentation went. Format the paper according to APA standards. Click the Assignment Files tab to submit your assignment.
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