Entrepreneurship reflection blog

Comeplete the RAB 2 assignment attached. Do NOT use any outside sources. Use ONLY the sources
provided you.

***ASSIGNMENT LENGTH: 1.5 Pages***
RAB 2

RAB 2.1a: What value did you take from Jason Brown’s presentation? How can you apply this advice to your own entrepreneurial journey? (5 points)
RAB 2.b: What value did you take from Holly Green’s presentation? How can you apply this advice to your own entrepreneurial journey? (5 points)
RAB 2.7: https://www.ted.com/talks/tony_robbins_asks_why_we_do_what_we_do?language=en. Respond to the following: What motivates you to achieve? Do you agree that decision is the ultimate power? What are the three decisions of destiny that Tony outlines? Go back to your Entrepreneurial Journey Outline Diagram from class. Would you revise either of the two goals that you have set forth for the next six months? Why or why not? Upload your revised Diagram 1 from the first class (if you want to download a new template, you can get a copy under Course Resources). (20 points)
RAB 2.8: http://www.youtube.com/watch?v=NugRZGDbPFU. Respond to the following: What do you think about his statement, “Chance favors the connected mind”? How do you seek assistance when evaluating an idea? Where can you seek assistance to evaluate an idea at Brown? Revisit your Entrepreneurial Board of Advisors Diagram from class. Attach a photo of it. Do any of the contacts that you outlined have the potential to be a sounding board for your ideas? Would you adjust your network if their primary purpose was to help support your entrepreneurial ideas? (20 points)

LEARNING. CHALLENGE. REFLECTION. SPARKLE. MENTORS. EXPERIENCES. 4
Jason Brown
Chief Development Officer
Yotel
Notes I have:
Jason joined YOTEL, the premier tech-focused hospitality brand, in 2012 to lead the company’s aggressive
global growth and development strategy. He heads the acquisitions and development teams responsible
for securing new YOTEL projects worldwide. He also manages the design and construction teams
responsible for working with YOTEL’s owners and development partners to deliver and evolve the concept
as the brand expands. Since his joining, YOTEL has signed over $1.5 billion worth of projects and currently,
is rapidly expanding with over 3,500 keys under development throughout North America, Europe, the
Middle East and Asia.
Jason joined from Kimpton Hotels & Restaurants, where he served in senior roles in acquisitions &
development, corporate finance & strategy and real estate investment management. During his tenure
at Kimpton, Jason managed acquisitions, dispositions, recapitalizations and financings on behalf of
Kimpton’s discretionary private equity real estate funds (now, KHP Capital Partners). Prior to Kimpton,
Jason was part of the founding team at the start-up luxury destination club, One Key, and began his
professional career as a consultant with Ernst & Young in their Transaction Real Estate & Hospitality group.
Over his career, Jason has been involved in over $6 billion of hospitality transactions and is also passionate
about hospitality entrepreneurship, serving as an advisor to institutionally backed technology start-ups
and investors. Jason received his B.S. degree in Hotel Administration, with a minor in real estate finance
and development, from Brown University where he currently serves on the Advisory Board of the Pillsbury
Institute for Hospitality Entrepreneurship.
LEARNING. CHALLENGE. REFLECTION. SPARKLE. MENTORS. EXPERIENCES. 5
Holly Green
Owner
Norabloom
Notes I have:
Holly Green is a zesty entrepreneur, owner of Norabloom, skin care expert, esthetician, makeup artist,
semi pro baker, & homemaker. She was born and raised down South and moved to New York in 2000.
She exudes the essence of Southern charm, especially in the beauty lounge. Holly prides herself on
making every minute count. Her passion in life is to nurture others and create space for women to heal
and feel beautiful. With 18 years of experience in the esthetics treatment room, she currently is focusing
her efforts in building her Norabloom brand nationally.
___
___
LEARNING. CHALLENGE. REFLECTION. SPARKLE. MENTORS. EXPERIENCES.
Criterion Total Points Possible
Storyline 150 (60 towards 500-word Narrative of Entrepreneurial Journey, 60
towards 500-word Narrative on Entrepreneurial Goals, 30 towards 100-
word bio in third-person)
Entrepreneurial Suitcase Items (3 of them) 90 (30 per each item)
Website* 50 points (layout/flow)
Graphical Elements (supplement the story line, including one class diagram) 50 points (25 towards overall graphical design, 25 towards one class
diagram)
Creative Title 10 points
Rubric:
Measureable Trait Exceeds Expectations Meets Expectations Does Not Meet Expectations
Creates content that is varied,
relevant, and sufficiently supports
points.
Substance Content fully adapted & linked tightly
to central/key reader interests.
Content reveals adaptation to
some central/key reader
interests.
Content does not reveal adaptation to
central/key reader interests.
Purpose Purpose is stated with great clarity. Purpose is generally clear. Purpose is unclear.
Supports Key
Points
Points are supported with varied,
highly relevant, & compelling
evidence.
Points are supported with
sufficient evidence that is usually
relevant & varied.
Points inadequately supported; there is
insufficient evidence.
Organizes ideas and presents
them in a logical manner.
Idea Development All ideas are tightly organized in a
logical manner; transitions are present
& effective.
Most ideas are organized in a
logical manner; transitions are
present and usually effective.
Organization is inappropriate or unclear;
few if any effective transitions.
Demonstrates appropriate,
precise, and correct use of
language.
Language & Style Language is used with precision;
sentence structure is appropriate &
highly effective.
Language is occasionally
imprecise or inappropriate;
sentence structure is generally
appropriate.
Poor word choices throughout; sentence
structure often inappropriate.
Mechanics
(grammar, usage,
spelling,
punctuation)
Writing is flawless, no mechanical
errors.
Writing contains minor
mechanical errors.
Writing contains frequent & obvious
mechanical errors.
Designs visuals that enhance the
verbal message.
Format &
Document Design
Message is professional & well
designed; visuals are powerful &
greatly enhance the message.
Message design is appropriate
and visuals enhance the
message.
Message design is ineffective; visuals are
confusing.

Entrepreneurship reflection blog

Comeplete the RAB 2 assignment attached. Do NOT use any outside sources. Use ONLY the sources
provided you.

***ASSIGNMENT LENGTH: 1.5 Pages***
RAB 2

RAB 2.1a: What value did you take from Jason Brown’s presentation? How can you apply this advice to your own entrepreneurial journey? (5 points)
RAB 2.b: What value did you take from Holly Green’s presentation? How can you apply this advice to your own entrepreneurial journey? (5 points)
RAB 2.7: https://www.ted.com/talks/tony_robbins_asks_why_we_do_what_we_do?language=en. Respond to the following: What motivates you to achieve? Do you agree that decision is the ultimate power? What are the three decisions of destiny that Tony outlines? Go back to your Entrepreneurial Journey Outline Diagram from class. Would you revise either of the two goals that you have set forth for the next six months? Why or why not? Upload your revised Diagram 1 from the first class (if you want to download a new template, you can get a copy under Course Resources). (20 points)
RAB 2.8: http://www.youtube.com/watch?v=NugRZGDbPFU. Respond to the following: What do you think about his statement, “Chance favors the connected mind”? How do you seek assistance when evaluating an idea? Where can you seek assistance to evaluate an idea at Brown? Revisit your Entrepreneurial Board of Advisors Diagram from class. Attach a photo of it. Do any of the contacts that you outlined have the potential to be a sounding board for your ideas? Would you adjust your network if their primary purpose was to help support your entrepreneurial ideas? (20 points)

LEARNING. CHALLENGE. REFLECTION. SPARKLE. MENTORS. EXPERIENCES. 4
Jason Brown
Chief Development Officer
Yotel
Notes I have:
Jason joined YOTEL, the premier tech-focused hospitality brand, in 2012 to lead the company’s aggressive
global growth and development strategy. He heads the acquisitions and development teams responsible
for securing new YOTEL projects worldwide. He also manages the design and construction teams
responsible for working with YOTEL’s owners and development partners to deliver and evolve the concept
as the brand expands. Since his joining, YOTEL has signed over $1.5 billion worth of projects and currently,
is rapidly expanding with over 3,500 keys under development throughout North America, Europe, the
Middle East and Asia.
Jason joined from Kimpton Hotels & Restaurants, where he served in senior roles in acquisitions &
development, corporate finance & strategy and real estate investment management. During his tenure
at Kimpton, Jason managed acquisitions, dispositions, recapitalizations and financings on behalf of
Kimpton’s discretionary private equity real estate funds (now, KHP Capital Partners). Prior to Kimpton,
Jason was part of the founding team at the start-up luxury destination club, One Key, and began his
professional career as a consultant with Ernst & Young in their Transaction Real Estate & Hospitality group.
Over his career, Jason has been involved in over $6 billion of hospitality transactions and is also passionate
about hospitality entrepreneurship, serving as an advisor to institutionally backed technology start-ups
and investors. Jason received his B.S. degree in Hotel Administration, with a minor in real estate finance
and development, from Brown University where he currently serves on the Advisory Board of the Pillsbury
Institute for Hospitality Entrepreneurship.
LEARNING. CHALLENGE. REFLECTION. SPARKLE. MENTORS. EXPERIENCES. 5
Holly Green
Owner
Norabloom
Notes I have:
Holly Green is a zesty entrepreneur, owner of Norabloom, skin care expert, esthetician, makeup artist,
semi pro baker, & homemaker. She was born and raised down South and moved to New York in 2000.
She exudes the essence of Southern charm, especially in the beauty lounge. Holly prides herself on
making every minute count. Her passion in life is to nurture others and create space for women to heal
and feel beautiful. With 18 years of experience in the esthetics treatment room, she currently is focusing
her efforts in building her Norabloom brand nationally.
___
___
LEARNING. CHALLENGE. REFLECTION. SPARKLE. MENTORS. EXPERIENCES.
Criterion Total Points Possible
Storyline 150 (60 towards 500-word Narrative of Entrepreneurial Journey, 60
towards 500-word Narrative on Entrepreneurial Goals, 30 towards 100-
word bio in third-person)
Entrepreneurial Suitcase Items (3 of them) 90 (30 per each item)
Website* 50 points (layout/flow)
Graphical Elements (supplement the story line, including one class diagram) 50 points (25 towards overall graphical design, 25 towards one class
diagram)
Creative Title 10 points
Rubric:
Measureable Trait Exceeds Expectations Meets Expectations Does Not Meet Expectations
Creates content that is varied,
relevant, and sufficiently supports
points.
Substance Content fully adapted & linked tightly
to central/key reader interests.
Content reveals adaptation to
some central/key reader
interests.
Content does not reveal adaptation to
central/key reader interests.
Purpose Purpose is stated with great clarity. Purpose is generally clear. Purpose is unclear.
Supports Key
Points
Points are supported with varied,
highly relevant, & compelling
evidence.
Points are supported with
sufficient evidence that is usually
relevant & varied.
Points inadequately supported; there is
insufficient evidence.
Organizes ideas and presents
them in a logical manner.
Idea Development All ideas are tightly organized in a
logical manner; transitions are present
& effective.
Most ideas are organized in a
logical manner; transitions are
present and usually effective.
Organization is inappropriate or unclear;
few if any effective transitions.
Demonstrates appropriate,
precise, and correct use of
language.
Language & Style Language is used with precision;
sentence structure is appropriate &
highly effective.
Language is occasionally
imprecise or inappropriate;
sentence structure is generally
appropriate.
Poor word choices throughout; sentence
structure often inappropriate.
Mechanics
(grammar, usage,
spelling,
punctuation)
Writing is flawless, no mechanical
errors.
Writing contains minor
mechanical errors.
Writing contains frequent & obvious
mechanical errors.
Designs visuals that enhance the
verbal message.
Format &
Document Design
Message is professional & well
designed; visuals are powerful &
greatly enhance the message.
Message design is appropriate
and visuals enhance the
message.
Message design is ineffective; visuals are
confusing.