This week you learned about the three core pricing strategies: penetration, neutral, and skim. Now we?re going to examine those pricing strategies in action. Hope you?re hungry, because you?re going to be looking at a lot of pizza.
In this interactivity, you?re going to briefly recap the three pricing strategies, use them to classify the major pizza chains based on exploring the online ordering process and then answer a few related questions. So let?s dig in!
Guided Response:
1. Re-familiarize yourself with the three main pricing strategies
o Review section 5.2 in the text as needed.
2. Research actual pizza pricing
o Visit each site, identify your location and simulate an order.
o Price out a medium cheese or pepperoni pizza.
o Proceed to payment stage, observing the selling process.
o Record your pizza choice and final price (minus tax).
o Execute your purchase as you see fit.
o Note: One brand doesn?t offer online ordering. Poke around their website for an online menu or consult fastfoodmenuprices.com.
3. Create a forum post that includes the following:
o A brief description of the three pricing strategies (from least to most expensive).
o Your research driven price strategy classifications of the five brands.
? For any pricing strategy where you have multiple brands, rank them from least to most expensive.
? Include the kind of pizza you priced out, your recorded prices and any other pertinent notes.
? Your classifications may differ from others. That?s okay.
o Your answers to the following questions:
? Did your perception of these chains? pricing strategies change based on this exercise? If so, how?
? Based on this exercise, identify three factors that complicate price comparisons.
? For you, which of these chains represents the greatest value and why? Explain how each of the Ps contributes to your answer.
4. Reply to and pitch your peers.
o Price-value perceptions vary by individual. Respond to three of your peers, including one who selected a different chain as offering the best value. Customize your ?pitch? to try to change their mind.
I Need Help! I Can Help!
Got questions about pricing strategies or this assignment? Or maybe a helpful tip to share? Please post to our week 3 help forum, so others can benefit!
FAQs
There isn?t a (insert pizza chain here) near me. What do I do?
? Just work with the nearest location your zip code search brings up.
Will Ashford subsidize my pizza purchases?
? Sadly, no. You?re on your own if you decide to order.
I?m lactose intolerant. Is there an alternate assignment?
? Very funny. To be clear, you only have to shop for pizza, not eat it.

Retail pizza chain #1

Visit the Pizza Hut site
Retail pizza chain #2

Visit the Dominos site
Retail pizza chain #3

Visit the Little Caesar?s site
Retail pizza chain #4

Visit the Papa John?s site
Retail pizza chain #5

Visit the CPK site
Logos: Wikimedia Com

This week you learned about the three core pricing strategies: penetration, neutral, and skim. Now we?re going to examine those pricing strategies in action. Hope you?re hungry, because you?re going to be looking at a lot of pizza.
In this interactivity, you?re going to briefly recap the three pricing strategies, use them to classify the major pizza chains based on exploring the online ordering process and then answer a few related questions. So let?s dig in!
Guided Response:
1. Re-familiarize yourself with the three main pricing strategies
o Review section 5.2 in the text as needed.
2. Research actual pizza pricing
o Visit each site, identify your location and simulate an order.
o Price out a medium cheese or pepperoni pizza.
o Proceed to payment stage, observing the selling process.
o Record your pizza choice and final price (minus tax).
o Execute your purchase as you see fit.
o Note: One brand doesn?t offer online ordering. Poke around their website for an online menu or consult fastfoodmenuprices.com.
3. Create a forum post that includes the following:
o A brief description of the three pricing strategies (from least to most expensive).
o Your research driven price strategy classifications of the five brands.
? For any pricing strategy where you have multiple brands, rank them from least to most expensive.
? Include the kind of pizza you priced out, your recorded prices and any other pertinent notes.
? Your classifications may differ from others. That?s okay.
o Your answers to the following questions:
? Did your perception of these chains? pricing strategies change based on this exercise? If so, how?
? Based on this exercise, identify three factors that complicate price comparisons.
? For you, which of these chains represents the greatest value and why? Explain how each of the Ps contributes to your answer.
4. Reply to and pitch your peers.
o Price-value perceptions vary by individual. Respond to three of your peers, including one who selected a different chain as offering the best value. Customize your ?pitch? to try to change their mind.
I Need Help! I Can Help!
Got questions about pricing strategies or this assignment? Or maybe a helpful tip to share? Please post to our week 3 help forum, so others can benefit!
FAQs
There isn?t a (insert pizza chain here) near me. What do I do?
? Just work with the nearest location your zip code search brings up.
Will Ashford subsidize my pizza purchases?
? Sadly, no. You?re on your own if you decide to order.
I?m lactose intolerant. Is there an alternate assignment?
? Very funny. To be clear, you only have to shop for pizza, not eat it.

Retail pizza chain #1

Visit the Pizza Hut site
Retail pizza chain #2

Visit the Dominos site
Retail pizza chain #3

Visit the Little Caesar?s site
Retail pizza chain #4

Visit the Papa John?s site
Retail pizza chain #5

Visit the CPK site
Logos: Wikimedia Com

Answer only one of the following questions in essay format. Write at least five (5) pages.

I. Describe the rise of mankind from the earliest hominid to the city of Jericho. At a minimum include Proconsul, genus Australopithecus, genus Homo, the Leakys and the Orduvai Gorge, “Lucy,” Donald Johanson, Neanderthal Man, Cro-Magnon Man, Catal Huyuk and Jericho.

2. Describe the rise of civilization in Mesopotamia from the development of Sumer through the reign of Nebuchadnezzar. At a minimum include Sumer, Sumerian religion and slavery, Gilgamesh, Sargon the Great, Hammurabi, Kassites and Hittites, Assyrians, the New Babylonians and Nebuchadnezzar.

3. Describe the rise of Ancient Egypt from King Narmer through the reign of Ramses the Great. Al a minimum include King Narmcr, provide details on each of the six historical periods, describe the pyramids and Sphinx, Egyptian religion, Ahkenaton, Tutankhamen, and Ramses the Great.

4. Describe the rise of Israel from Abraham to the Diaspora. At a minimum include Abraham, Moses, the Ark of the Covenant, Israelite religious development Yahweh, Joshua, Saul and David, Solomon, the Babylonian Captivity, the Maccabean Revolt, the Zealots, Masada and the Diaspora.

5. Describe the Minoan-Mycenean Synthesis from its beginnings in Greek mythology to the Dorian invasion. Ate minimum include the Schliemanns, Arthur Evans, the Old Palace Period of Minoan history, Knossos, the legend of the Minotaur, Minoan religion and society, an and sports, Them, Mycenea, the Trojan War, and the Dorian.

6. Describe the rim of Greece from the fall of the Minoan-Mycenean Synthesis to the Peloponnesian War. At • minimum include the Dorian, the Dark Age, the rise of the city-states, Greek colonization of the Mediterranean, Sparta, Athens, Greek religion, Athenian governmental development, the Persian War, the Peloponnesian War, Greek philosophy, art, literature, and architecture.

7. Describe the rise of women from the first female Astralopithecus through Homo erectus, to the women of Classic Greece. At a minimum include the development of religious beliefs in a mother-goddess, women’s roles in Jericho and Caul Huyuk, the rise all of women’s social equality in Mesopotamia and Egypt, women of Ancient Israel, eminine aspects of the Minoan-Mycenean Synthesis, and finally the status of women Classic Greece.