Individual: Find Your Customers CMGT 556 WEEK 4 Resource: Ch. 11, “Building a Customer-Centric Organization – Customer Relationship Management,” of Business Driven Technology. Referencing the Ch. 11 Case: Can You Find Your Customers?, create a 10-slide multimedia-rich presentation with voiceover to address the following: “� How technology has dramatically affected the efficiency and effectiveness of finding customers.
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