Business plan, International Business plan
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Using materials drawn from the previous assignment, students will work as a team with their dialogue classmates to conduct research based on the criteria established, and develop a comprehensive International Business plan proposal with cost analysis. Write an APA paper with a PowerPoint presentation outlining the main points. The presentation would be something that you would introduce to board members to influence them. The presentation would be between 4-10 slides. The paper should include a minimum of 12 and/or scholarly references from our dialogue research databases or from the peer-reviewed/scholar research as our syllabus requires for the class. Including everything, the entire Final Project should consist of 2500-3600 words. Quality and answering the outline is a priority. The team project Peer Evaluation Form with directions is attached in two formats, pdf and MS Word. For the project, the Evaluation criteria would include the following 10 areas:
How will the mission and vision of the business compliment the expansion?
Will this be a new department or division of existing market; or a new subsidiary?
Company strengths, in terms of finances, project management, etc.
Market size and growth trends
Entering a market into which owners have a level of comfort
Needs in this market – alignment with objectives?
Availability of incentives for business development
Market conditions
Customer demand
Growth in affiliated industries
Available labor
Local competitive environment
Other similar businesses/projects in development
Potential profit margins (is this attainable?)
General business climate and specific climate for this industry
Availability of qualified consultants and agents
Threats from inflation, foreign competitors, or privatization
Availability of channel partners (brokers, marketing tools, etc.)
Legal and compliance barriers
Laws for private ownership
Market entry barriers
Other administrative regulations and “red tape”
Location in terms of culture, climate, geography and topography
The host country’s ability and means to support business development
Logistics: rail, ports, roadways?
How these topographical factors would affect opportunities for exchange?
Financial and economic forces
Government stability
Taxation and interest rates
Pricing Challenges
Challenges of foreign currency
Financing the projects
Availability of funding and sources
Partnership opportunities or available local agents
Open to Acquisition / Joint Ventures
Sourcing products and resources from local suppliers
Intangibles OR Showstoppers –factors that might sway a marginal opportunity into a great one; or possibly something that “looks great on paper” but has too much risk:
Timing of development – how quickly will they look to turn a profit after initial site identification?
Estimated costs of project: provide some idea of what it will cost to get started
Other intangibles – government instability; or the Olympics to be held here; etc.
Finally – Cost of entry, plan for expansion, 2-3 yr objectives for when venture will be cash-positive
Of course, know that you should follow APA format; citing sources. Use good grammar; good PPT quality with strong content support.
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