Learning Team: CRM Plan CMGT 556 WEEK 4 Prepare a CRM plan. Develop a 1-page document to address the CRM and CRM software for Globex by including the following: “� Prepare a recommendation for how the organization will manage its customer relationships with a CRM system. “� Analyze the company’s daily front and back office operations. “� Determine the types of information needed to create value for customers. “� If one does not exist, then explain how a CRM system may be used to work toward a successful CRM. “� If one does not exist, evaluate the need for an ERP system at the organization. “� Explain how ERP benefits the business processes at your company. “� Detail the advantages and disadvantages of such a system. “� If it does not occur, explain the business value of integrating SCM and CRM with ERP. Submit your Learning Team’s assignment to the Assignment Files tab.
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