current home Google Home.

Using publicly available sources, and using theories discussed in class, provide an analysis of the current home Google Home.

Next provide a strategy for a company(any company) in approaching this market. Be sure to include the following:

What were the key failures by of your company in anticipating this market

What were the key execution failures

a PESTEL analysis

SWOT analysis – including key competitive technology threats for the foreseeable future

Consider the affects of key elements of the business model canvas

Define a product strategy

Define a positioning strategy

Define a market strategy

Conclusions and Implications

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