BSCOM 300 Week 3 Assignment Media Differentiation

Discuss the pros and cons of using the following media in an ad campaign: · �    Print · �    Billboard · �    Radio · �    Television · �    Social Media (Facebook, Twitter, etc.) · �    Digital (Google, websites, etc.) Include the following information for each medium on the list: · �    When might you use each form of media? · �    What are the pros of each form of media? · �    What are the drawbacks to each type of media? · �    Which audience(s) would be most suitable for each type of media? Create a 12- to 15-slide Microsoft®

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