{"id":77618,"date":"2018-02-20T23:50:30","date_gmt":"2018-02-20T23:50:30","guid":{"rendered":"https:\/\/writemyessayfree.com\/bus330-week-5-assignment-final-paper"},"modified":"2017-08-18T07:15:19","modified_gmt":"2017-08-18T07:15:19","slug":"bus330-week-5-assignment-final-paper","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/bus330-week-5-assignment-final-paper\/","title":{"rendered":"BUS330 week 5 Assignment Final Paper"},"content":{"rendered":"

BUS 330 Week 5 Final paper Ashford<\/strong><\/p>\n

The Final Paper should demonstrate an understanding of the materials (texts, assignments, and discussions) covered in this course.<\/p>\n

Assume the role of Marketing Manager. Select a product (good or service) that is sold in the United States and has sales opportunities in a foreign market. Apply your critical thinking skills and the knowledge you have acquired throughout this course and address the following in your Final Paper:<\/p>\n

1. Describe the product you selected in terms of the four utilities of customer value.<\/p>\n

2. Identify the product\u2019s target market at home and in your stated foreign market.<\/p>\n

3. Indicate the competition of the product category in both home and foreign markets.<\/p>\n

4. Explain how you would apply the segmentation, targeting, and positioning (STP) approach to market the product in the foreign market.<\/p>\n

5. Discuss the major environmental facts and trends in the foreign markets that might affect sales of the product.<\/p>\n

6. Explain how you would develop, execute. and measure a campaign for this product considering the four p\u2019s (product, price, promotion, and place).<\/p>\n

7. Discuss the U.S. and international ethical marketing considerations.<\/p>\n


Writing the Final Paper
<\/em><\/strong>
<\/em>The Final Paper:<\/p>\n

1. Must be eight- to ten- double-spaced pages in length, and formatted according to APA style as outlined in the Ashford Writing Center (not including the title and reference pages).<\/p>\n

2. Must include a title page with the following:<\/p>\n

a. Title of paper
b. Student\u2019s name
c. Course name and number
d. Instructor\u2019s name
e. Date submitted<\/p>\n

3. Must begin with an introductory paragraph that has a succinct thesis statement.<\/p>\n

4. Must address the topic of the paper with critical thought.<\/p>\n

5. Must end with a conclusion that reaffirms your thesis.<\/p>\n

6. Must use at least five scholarly references in addition to the course text.<\/p>\n

7. Must document all sources in APA style, as outlined in the Ashford Writing Center.<\/p>\n

8. Must include a separate reference page, formatted according to APA style as outlined in the Ashford Writing Center.<\/p>\n","protected":false},"excerpt":{"rendered":"

BUS 330 Week 5 Final paper Ashford The Final Paper should demonstrate an understanding of the materials (texts, assignments, and discussions) covered in this course. Assume the role of Marketing Manager. Select a product (good or service) that is sold Read More …<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-77618","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/77618","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=77618"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/77618\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=77618"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=77618"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=77618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}