{"id":55132,"date":"2018-02-20T23:50:30","date_gmt":"2018-02-20T23:50:30","guid":{"rendered":"https:\/\/writemyessayfree.com\/consumer-behavior-mkt-431-m4a1-discussion-2"},"modified":"2017-08-16T13:19:25","modified_gmt":"2017-08-16T13:19:25","slug":"consumer-behavior-mkt-431-m4a1-discussion-2","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/consumer-behavior-mkt-431-m4a1-discussion-2\/","title":{"rendered":"Consumer Behavior MKT 431 M4A1 Discussion"},"content":{"rendered":"<p>Search for an article in the <a href=\"https:\/\/www.bloomberg.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Business Week<\/a> archives on a multinational, publicly traded company. The company may have its headquarters in the United States or abroad, but it should have a major presence in many different countries, and its products or services should be used worldwide. Visit the company&#8217;s Web site as well.<\/p>\n<p>Choose one of the firm&#8217;s product lines and discuss the following:<\/p>\n<ul>\n<li>\n<ul>\n<li>Briefly describe the company, its operations, and the industry<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<ul>\n<li>Identify and provide an overview of the product\/service of the company<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<ul>\n<li>What is the company&#8217;s marketing mix?<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<ul>\n<li>What is its target market for the chosen product\/ service?<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<ul>\n<li>Discuss where and how the company markets its products\/ services.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<ul>\n<li>Evaluate its current marketing strategy. Identify elements of success or failure using course concepts\/ terms.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li>Analyze the cultural, global, and demographic influences on this firm. What assumptions can you make about its efforts to appeal to a globally and culturally diverse consumer base? How effective are these efforts? What will you do differently to improve their consumer appeal to such a diverse audience?<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Search for an article in the Business Week archives on a multinational, publicly traded company. The company may have its headquarters in the United States or abroad, but it should have a major presence in many different countries, and its <a href=\"https:\/\/www.benedictsol.com\/blogs\/consumer-behavior-mkt-431-m4a1-discussion-2\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-55132","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/55132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=55132"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/55132\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=55132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=55132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=55132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}