{"id":52498,"date":"2018-02-20T23:50:30","date_gmt":"2018-02-20T23:50:30","guid":{"rendered":"https:\/\/writemyessayfree.com\/buyer-behaviour"},"modified":"2017-08-16T12:46:40","modified_gmt":"2017-08-16T12:46:40","slug":"buyer-behaviour","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/buyer-behaviour\/","title":{"rendered":"Buyer Behaviour"},"content":{"rendered":"<p>This assignment is designed to assess the following learning outcomes:<\/p>\n<p>Students must be able to:<\/p>\n<p>*Demonstrate an understanding of the main theories in consumer behaviour and how these can be applied in marketing endeavours. <\/p>\n<p>* Understand the psychological underpinnings of consumer behavior<\/p>\n<p>*Produce a critical analysis of a contemporary issue in consumer behavior<\/p>\n<p>This assignment is an individual assignment.<\/p>\n<p>The coursework comprises of a <b>2250-word individual essay<\/b> on the below topic:<\/p>\n<p><b>Using theories of consumer behavior discuss and analyse how cultural values and social class influence pro-environmental consumption.<\/b><\/p>\n<p>A penalty of 10% of the mark is applied if the word limit is exceeded more than 10% or is below the limit by more than 10%<\/p>\n<p>The ability to access and research appropriate academic literature.<\/p>\n<p>\u2022&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The ability to APPLY theories of consumer behaviour or to apply to the essay what was read in the appropriate academic literature<\/p>\n<p>\u2022&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Skills of analysis, compilation and structure.<\/p>\n<p>\u2022&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Essays should be more than descriptive collations of library material and should illustrate relevant aspects of theory and practice, and demonstrate thoughtful and critical analysis of issues. <\/p>\n<p>\u2022&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Marks will be therefore be awarded for evidence of:<\/p>\n<ul>\n<li>good research skills and the effective use of appropriate literature throughout the essay<\/li>\n<li>analytical rigour (good analytical skills)<\/li>\n<li>a critical perspective throughout the essay<\/li>\n<li>demonstration of understanding of all relevant concepts<\/li>\n<li>good application of theory to practice<\/li>\n<li>use of appropriate examples throughout the essay<\/li>\n<li>practical insight. <\/li>\n<\/ul>\n<p>Note:&nbsp; The report must be fully referenced using Coventry University Harvard style.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This assignment is designed to assess the following learning outcomes: Students must be able to: *Demonstrate an understanding of the main theories in consumer behaviour and how these can be applied in marketing endeavours. * Understand the psychological underpinnings of <a href=\"https:\/\/www.benedictsol.com\/blogs\/buyer-behaviour\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-52498","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/52498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=52498"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/52498\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=52498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=52498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=52498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}