{"id":50747,"date":"2018-02-20T23:50:30","date_gmt":"2018-02-20T23:50:30","guid":{"rendered":"https:\/\/writemyessayfree.com\/need-today-2"},"modified":"2017-08-16T12:30:30","modified_gmt":"2017-08-16T12:30:30","slug":"need-today-2","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/need-today-2\/","title":{"rendered":"NEED TODAY"},"content":{"rendered":"<p>Michelle has asked you to send her a memo that explains the target market for MM\u2019s new product. Because a global market is under consideration, she wants you and Elena to meet for an in-depth discussion of the different characteristics of your target market before sending her the information.<\/p>\n<p>Elena meets you for coffee the next morning to explain her reasons for advocating the global market. As you finish your discussion, Elena stops and says,<\/p>\n<p>&#8220;We&#8217;ve discussed a lot of different market segments to target with the new product, but the choice comes back to you,&#8221; says Elena. &#8220;What&#8217;s your final decision on the target market that we should focus on? Are you going to propose that we try to market this product globally?<\/p>\n<p>You sigh, knowing this is a key decision in your marketing strategy. &#8220;I appreciate our discussion today. I&#8217;m going to have to do some more research to determine the exact market and if we should go global or not.&#8221;<\/p>\n<p>You know Michelle is expecting a detailed description of your targeted market segment including justification for selecting the market. You also need to remember to include your recommendation for or against marketing globally.<\/p>\n<ul>\n<li>What are the demographic characteristics of your target market and why are they important?<\/li>\n<li>Where is your target market located geographically and why is that important?<\/li>\n<li>What psychographic characteristics define your target market? How do these impact your marketing strategy?<\/li>\n<li>What behavioral characteristics are shared by your target market? Why are these important?&nbsp;<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Michelle has asked you to send her a memo that explains the target market for MM\u2019s new product. Because a global market is under consideration, she wants you and Elena to meet for an in-depth discussion of the different characteristics <a href=\"https:\/\/www.benedictsol.com\/blogs\/need-today-2\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-50747","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/50747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=50747"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/50747\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=50747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=50747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=50747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}