{"id":433126,"date":"2018-06-20T00:28:41","date_gmt":"2018-06-20T00:28:41","guid":{"rendered":"https:\/\/essaypaper.org\/?p=27200"},"modified":"2018-10-24T09:04:11","modified_gmt":"2018-10-24T09:04:11","slug":"applied-marketing-research","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/applied-marketing-research\/","title":{"rendered":"Applied Marketing Research"},"content":{"rendered":"<p>The general topic of the presentation is \u201cThe Application of Multivariate Data Analysis Methods in\u2026\u201d an industry of your choice.<br \/>\nIndustries could be:<br \/>\n&#8211; Tourism\/ hospitality &#8211; Automotive &#8211; Retailing &#8211; Banking &#8211; Aviation &#8211; Sports &#8211; \u2026 and many more!<\/p>\n<p>You should systematically review relevant academic journals to identify applications of multivariate data analysis techniques in the selected field. Based on this systematic review you should analyze how intensely these analysis techniques are used, which methods are typically used in the industry to which extent, why these methods are used and what the benefit of this kind of analysis is in the industry.<\/p>\n<p>Methods for Data Analysis:<br \/>\nUni-variate : Inferential (or)<br \/>\nBi-variate : Descriptive or Inferential.<\/p>\n<p>Elements of the Presentation:<br \/>\n(1) Literature review: systematic review of relevant, academic journal articles<br \/>\n(2) Evaluation of the relevant academic journal articles (quantitative and qualitative)<br \/>\n(3) Illustration of one example\/ one application of a multivariate data analysis technique in an easy to understand way tailored towards your audience.<\/p>\n<p>(\u201cAnnotated\u201d presentation: comprehensive use of notes pages in PowerPoint incl. comments on the content of the slide, naming of concepts\/ methods applied, indication of references used for the specific slide)<\/p>\n<p>Grading<br \/>\nGrading of the annotated presentation will be based on<\/p>\n<p>\uf02d Clarity of objectives<\/p>\n<p>\uf02d Structure of the presentation<\/p>\n<p>\uf02d Analysis approach<\/p>\n<p>\uf02d Reasoning\/ critical assessment of findings and interpretation \uf02d Understanding of methodologies\/ approaches<\/p>\n<p>\uf02d Quality of sources<\/p>\n<p>\uf02d Format\/Layout<\/p>\n<p>\uf02d Interaction in the discussion.<\/p>\n<p>NO plagiarism.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The general topic of the presentation is \u201cThe Application of Multivariate Data Analysis Methods in\u2026\u201d an industry of your choice. Industries could be: &#8211; Tourism\/ hospitality &#8211; Automotive &#8211; Retailing &#8211; Banking &#8211; Aviation &#8211; Sports &#8211; \u2026 and many <a href=\"https:\/\/www.benedictsol.com\/blogs\/applied-marketing-research\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-433126","post","type-post","status-publish","format-standard","hentry","category-essay-paper-writing"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/433126","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=433126"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/433126\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=433126"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=433126"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=433126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}