{"id":426356,"date":"2018-09-19T19:03:06","date_gmt":"2018-09-19T19:03:06","guid":{"rendered":"https:\/\/acemystudy.com\/?p=3070"},"modified":"2018-10-24T08:42:40","modified_gmt":"2018-10-24T08:42:40","slug":"business-lululemon-case","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/business-lululemon-case\/","title":{"rendered":"Business Lululemon case"},"content":{"rendered":"<p>Business Lululemon case<\/p>\n<p>1. Wilson has strong opinions about the target audience (Ocean persona) and Lulu\u2019s<br \/>\nmission and vision. Based on your own analysis of how Lululemon presents its brand<br \/>\n(e.g. its retail experience, promotion plan and messaging, products), how do you believe<br \/>\nLululemon is positioned? Write a positioning statement<br \/>\n2. What threats do UnderArmour and Athleta pose for Lululemon, given their efforts in<br \/>\ncapturing the women\u2019s market?<br \/>\n3. What is the most viable growth plan for Lululemon?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business Lululemon case 1. Wilson has strong opinions about the target audience (Ocean persona) and Lulu\u2019s mission and vision. Based on your own analysis of how Lululemon presents its brand (e.g. its retail experience, promotion plan and messaging, products), how <a href=\"https:\/\/www.benedictsol.com\/blogs\/business-lululemon-case\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-426356","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/426356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=426356"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/426356\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=426356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=426356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=426356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}