{"id":31244,"date":"2018-02-20T23:50:30","date_gmt":"2018-02-20T23:50:30","guid":{"rendered":"https:\/\/writemyessayfree.com\/explain-the-importance-branding-for-a-tourism-organisation"},"modified":"2017-08-16T05:59:51","modified_gmt":"2017-08-16T05:59:51","slug":"explain-the-importance-branding-for-a-tourism-organisation","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/explain-the-importance-branding-for-a-tourism-organisation\/","title":{"rendered":"Explain the importance branding for a tourism organisation"},"content":{"rendered":"<div class=\"the_content_wrapper\">\n<p><strong>Part<\/strong><\/p>\n<p><strong>QUESTION 1<\/strong><\/p>\n<p>a) Explain the non-monetary costs that tourists may experience when purchasing a service\/product<\/p>\n<p>b) Elaborate on five pricing strategies that you believe are most appropriate for tourism organisations. Support your answer with relevant examples<\/p>\n<p><strong>QUESTION 2<\/strong><\/p>\n<p>a) Explain the importance of setting clear objectives in marketing research<\/p>\n<p>b) Identify a type of marketing research which you have recently conducted and elaborate how the findings of this research can be helpful to assist the organization in which the research was conducted<\/p>\n<p>c) Justify your choice of research methods for the above research conducted<\/p>\n<p><strong>QUESTION 3<\/strong><\/p>\n<p>Integrated marketing communications is crucial so that the customer receives unified messages and promises regarding the tourism experience. Discuss this statement in the context of destination marketing<\/p>\n<p><strong>QUESTION 4<\/strong><\/p>\n<p>a) <a =\"http:\/\/www.expertsmind.com\/library\/explain-the-importance-branding-for-a-tourism-organisation-53344.aspx#\">Explain the importance branding for a tourism organisation<\/a><\/p>\n<p>b) Elaborate on the Ansoff model and discuss its importance in strategic marketing planning<\/p>\n<p><strong>QUESTION 5<\/strong><\/p>\n<p>Discuss the potential and challenges of using electronic channels to market your products\/services<\/p>\n<p><strong>Part B<\/strong><\/p>\n<p><strong>QUESTION 1<\/strong><\/p>\n<p>a) Explain why it is important for tourism\/ hospitality organisations to practice integrated marketing communications<\/p>\n<p>b) Discuss the strengths and weaknesses of three types of marketing communications<\/p>\n<p><strong>QUESTION 2<\/strong><\/p>\n<p>a) Identify a type of marketing research which you have recently conducted in a tourism or hospitality organisation and discuss the usefulness of your findings<\/p>\n<p>b) Explain the type\/s of research method\/s used for the above and justify your choice<\/p>\n<p><strong>QUESTION 3<\/strong><\/p>\n<p>Identify a tourism or hospitality organisation to discuss the following<\/p>\n<p>a) the non-monetary costs that customers may experience when purchasing the service. Use examples to support your answer<\/p>\n<p>b) four pricing strategies that are used by the above organisation. Support your answer with relevant examples<\/p>\n<p><strong>QUESTION 4<\/strong><\/p>\n<p>Marketers often employ strategic models and tools to take marketing decisions. With the use of examples, discuss the effectiveness of using strategic analytical tools for marketing purposes<\/p>\n<p><strong>QUESTION 5<\/strong><\/p>\n<p>The internet has dramatically changed the tourism industry. Examine the advantages and disadvantages of using the internet to market a tourism destination<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Part QUESTION 1 a) Explain the non-monetary costs that tourists may experience when purchasing a service\/product b) Elaborate on five pricing strategies that you believe are most appropriate for tourism organisations. Support your answer with relevant examples QUESTION 2 a) <a href=\"https:\/\/www.benedictsol.com\/blogs\/explain-the-importance-branding-for-a-tourism-organisation\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-31244","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/31244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=31244"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/31244\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=31244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=31244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=31244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}