{"id":234378,"date":"2018-02-20T23:50:30","date_gmt":"2018-02-20T23:50:30","guid":{"rendered":"http:\/\/writemyessayfree.com\/?p=239066"},"modified":"2018-10-24T09:11:37","modified_gmt":"2018-10-24T09:11:37","slug":"sales-marketing-management","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/sales-marketing-management\/","title":{"rendered":"Sales and Marketing Management"},"content":{"rendered":"\n\n\n\n\n\n\n\n\n
Assessment <\/strong><\/td>\nAssessment 02 <\/strong><\/td>\n<\/tr>\n
Assessment Title<\/strong><\/td>\nMarketing and Sales report (50% of the overall unit grade)<\/strong><\/td>\n<\/tr>\n
Task<\/strong><\/td>\nThe UoB education strategy describes a vision for their students that consists of a \u201ceducational process which consciously makes connections between activities, current and past experiences, learner development and the external environment, so that students are able to engage in personal development planning and take responsibility for their learning, with the support of staff and the appropriate resources\u201d bear this in mind when approaching assessment 2.<\/p>\n

 <\/p>\n

THE TASK<\/strong>:<\/p>\n

You are required to produce a 2000 word report<\/strong>, responding to a work-based problem concerning both sales and marketing staff. This report is required by the Sales & Marketing Director therefore, a formal report structure is required.<\/p>\n

In order to produce your report you need to first identify a company<\/p>\n

Typical marketing problems include: how to generate awareness for my product, how to price my product, what segment should I be targeting, How does our company decide which marketing channel to distribute our product, what message, how can I use social media to attract new customers, how can our company keep up with customer trends<\/p>\n

Typical sales problems include: how can I set sales objectives, how can I motivate my sales force, how can I manage my sales cycle.<\/p>\n

Using relevant marketing theory and tools learned during lectures and seminars your will analyse the current marketing or sales problem and identify solutions based on your findings and readings.<\/p>\n

List your references using the Harvard Referencing System in aerial font 12 point; 1.5 line spacing; single-side A4 paper with numbered pages; Left hand margin of 2 cm; Right hand margin 2 cm; Header 2.5 cm and Footer 2 cm.<\/p>\n

 <\/td>\n<\/tr>\n

Relationship of task to learning outcomes<\/strong><\/td>\nThis assessment relates to all learning objectives for this unit. You will find information about this within your Unit Handbook.<\/td>\n<\/tr>\n
Word Limit<\/strong><\/p>\n

\u00a0<\/strong><\/td>\n

Around 2000 <\/strong>words (+\/- 10%). (Any content added as appendices are not included in the word count and nor are your references).<\/td>\n<\/tr>\n
Deadline for submission<\/strong><\/td>\nNo later than 10:00am Wednesday 11th<\/sup> January 2017<\/strong> Via the BREO\/Turnitin drop-box.<\/strong><\/td>\n<\/tr>\n
Assessment Criteria<\/strong><\/td>\nThe assessment criteria are:<\/strong><\/p>\n

-Evidence of the use of Marketing and Sales Management theory and models (20%)<\/p>\n

-Evidence of investigation and analysis of the chosen product and market (20%)<\/p>\n

-Clear presentation of the findings from which interpretations or recommendations are made (15%)<\/p>\n

-Flow and structure (15%)<\/p>\n

-Presentation and style (10%)<\/p>\n

– Critical thinking (10%)<\/p>\n

-Accurate and recent referencing and bibliography (10%)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

MAR022-2 Sales and Marketing Management – Assessment 2<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Assessment Assessment 02 Assessment Title Marketing and Sales report (50% of the overall unit grade) Task The UoB education strategy describes a vision for their students that consists of a \u201ceducational process which consciously makes connections between activities, current and Read More …<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-234378","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/234378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=234378"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/234378\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=234378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=234378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=234378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}