{"id":229051,"date":"2018-09-17T11:46:29","date_gmt":"2018-09-17T11:46:29","guid":{"rendered":"http:\/\/localhost\/wordpress\/index.php\/2018\/09\/17\/mkt-455-week-2-individual-assignment-e-marketing-persuasion-memo\/"},"modified":"2018-10-24T08:33:54","modified_gmt":"2018-10-24T08:33:54","slug":"mkt-455-week-2-individual-assignment-e-marketing-persuasion-memo","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/mkt-455-week-2-individual-assignment-e-marketing-persuasion-memo\/","title":{"rendered":"MKT 455 Week 2 Individual Assignment E-Marketing Persuasion Memo"},"content":{"rendered":"<p>Imagine you are a marketing representative at Kudler Fine Foods, which is found in your Virtual Organization portal. The company is launching a new product line of healthy snacks to boost sales. You must persuade the chief marketing officer (CMO) to approve an e-marketing campaign as a substitute for traditional marketing techniques, especially considering the company&#8217;s recent budget cuts.\u00a0\tResource:\u00a0Kudler Fine Foods Virtual Organization\tWrite\u00a0a 500- to 700-word memo that includes at least three scholarly sources. Address the following questions:\t\u00b7 \ufffd\u00a0\u00a0\u00a0 What are the advantages, including cost and benefit, of choosing an e-marketing campaign over traditional marketing?\t\u00b7 \ufffd\u00a0\u00a0\u00a0 How does e-marketing positively affect the marketing ROI?\t\u00b7 \ufffd\u00a0\u00a0\u00a0 What message would you like to send about the product through the Internet campaign?\u00a0\tFormat\u00a0your assignment consistent with APA guidelines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Imagine you are a marketing representative at Kudler Fine Foods, which is found in your Virtual Organization portal. The company is launching a new product line of healthy snacks to boost sales. You must persuade the chief marketing officer (CMO) <a href=\"https:\/\/www.benedictsol.com\/blogs\/mkt-455-week-2-individual-assignment-e-marketing-persuasion-memo\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-229051","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/229051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=229051"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/229051\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=229051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=229051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=229051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}