{"id":228973,"date":"2018-09-17T11:28:30","date_gmt":"2018-09-17T11:28:30","guid":{"rendered":"http:\/\/localhost\/wordpress\/index.php\/2018\/09\/17\/mkt-438-week-2-team-assignment-part-i-public-relations-campaign-delta-airlines\/"},"modified":"2018-10-24T08:57:09","modified_gmt":"2018-10-24T08:57:09","slug":"mkt-438-week-2-team-assignment-part-i-public-relations-campaign-delta-airlines","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/mkt-438-week-2-team-assignment-part-i-public-relations-campaign-delta-airlines\/","title":{"rendered":"MKT 438 Week 2 Team Assignment Part I Public Relations Campaign (Delta Airlines)"},"content":{"rendered":"<p>Part I: Public Relations Campaign\u00a0MKT 438 WEEK 2\tResources:\u00a0The Practice of Public Relations\u00a0textbook, University Library, Internet.\tSelect\u00a0a PR scenario from the following list:\u00a0\tAn organization wants to position itself as a leader in embracing diversity in the workplace\tAn organization is experiencing security issues associated with operating on the Internet\tAn organization is moving one of its manufacturing facilities to another country to maximize labor cost reductions\tAn organization wants to create awareness of its efforts in sustainability, recycling and reusability.\tSelect\u00a0an industry that operates in your selected scenario.\tA home health care provider\tA regional airline\tA manufacturer or auto parts and components\tA non-profit organization focused on youth and young adults\tSelect\u00a0an actual company\/organization in the chosen industry.\u00a0 This company\/organization will be the basis for your PR Campaign.\u00a0 Attain\u00a0your instructor&#8217;s approval before starting this project.\tPrepare\u00a0a 700- to 1,050-word detailed outline of your campaign addressing the following:\u00a0\tIdentify the selected organization&#8217;s internal and external PR issues based on your selected scenario.\tIdentify the target publics for the PR Campaign and identify the interest each has in the scenario.\tDevelop a market research plan to support your PR Campaign strategy development.\tAnalyze how the PR Campaign will be integrated into the overall marketing strategies of the organization.\tFormat\u00a0your paper consistent with APA guidelines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Part I: Public Relations Campaign\u00a0MKT 438 WEEK 2 Resources:\u00a0The Practice of Public Relations\u00a0textbook, University Library, Internet. Select\u00a0a PR scenario from the following list:\u00a0 An organization wants to position itself as a leader in embracing diversity in the workplace An organization <a href=\"https:\/\/www.benedictsol.com\/blogs\/mkt-438-week-2-team-assignment-part-i-public-relations-campaign-delta-airlines\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-228973","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/228973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=228973"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/228973\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=228973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=228973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=228973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}