{"id":228959,"date":"2018-09-17T11:26:15","date_gmt":"2018-09-17T11:26:15","guid":{"rendered":"http:\/\/localhost\/wordpress\/index.php\/2018\/09\/17\/mkt-438-week-5-team-assignment-final-public-relations-campaign-delta-airlines\/"},"modified":"2018-10-24T08:55:39","modified_gmt":"2018-10-24T08:55:39","slug":"mkt-438-week-5-team-assignment-final-public-relations-campaign-delta-airlines","status":"publish","type":"post","link":"https:\/\/www.benedictsol.com\/blogs\/mkt-438-week-5-team-assignment-final-public-relations-campaign-delta-airlines\/","title":{"rendered":"MKT 438 Week 5 Team Assignment Final Public Relations Campaign (Delta Airlines)"},"content":{"rendered":"<p>Resources:\u00a0The Practice of Public Relations,\u00a0textbook, University Library, Internet\tPart I:\u00a0 Write\u00a0a 700- to 1,050-word paper that will include the following elements in your Public Relations Campaign:\u00a0\tAn analysis of the relationship between the Public Relations Campaign and marketing within the integrated marketing communications program of the organization\tA crisis management plan&#8221;\ufffdIdentify a potential crisis related to the public relations campaign and outline a plan to address the crisis. Include a proactive plan and a plan if it is necessary to react to a crisis.\tAn analysis of the impact of technology and globalization on the implementation of the plan. \u00a0\tA discussion of legal and ethical implications of the campaign.\tIntegrate Week 2 and Week 4 papers into your campaign proposal.\u00a0\tPart II:\u00a0 Prepare\u00a0a poster board presentation illustrating the strategy and tactics of your Public Relations Campaign.\u00a0 Poster boards will be displayed in class and teams will talk with class associates and invited guests about their campaign.\u00a0\tOnline students may use padlet.com, storyboard.com or movenote.com to prepare and present the presentation.\tFormat\u00a0your paper consistent with APA guidelines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Resources:\u00a0The Practice of Public Relations,\u00a0textbook, University Library, Internet Part I:\u00a0 Write\u00a0a 700- to 1,050-word paper that will include the following elements in your Public Relations Campaign:\u00a0 An analysis of the relationship between the Public Relations Campaign and marketing within the <a href=\"https:\/\/www.benedictsol.com\/blogs\/mkt-438-week-5-team-assignment-final-public-relations-campaign-delta-airlines\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-228959","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/228959","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=228959"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/228959\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=228959"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=228959"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=228959"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}