MKT 438 Week 4 Approach to Crisis Management: Defending an Organization’s Reputation\tResource: The Practice of Public Relations, Ch. 3, Ch. 5, Ch. 6, Ch. 13, and Ch. 17\tSelect one of the following case studies to read and do research on from The Practice of Public Relations:\t\uf0a7 Race Relations with that Soy Latte? (page 59)\t\uf0a7 Uber Success Brings PR Problems (page 102)\t\uf0a7 Ethical Hammer Falls on Daddy Huxtable (page 124)\t\uf0a7 Up Your Bucket for a Wonderful Cause (page 287)\t\uf0a7 The Rise and Fall of Queen Martha (page 371)\tWrite a 700- to 1,050-word paper and respond to the questions at the end of your selected case study to form the basis for your response.\t\uf0a7 What went well regarding the PR response to the situation?\t\uf0a7 What might you have recommended to improve the response?\t\uf0a7 Cite PR concepts from your text, ERRs, or other sources to support the points you are making.\tInclude two references with your paper.\tFormat your paper consistent with APA guidelines.\tClick the Assignment Files tab to submit your assignment.<\/p>\n","protected":false},"excerpt":{"rendered":"
MKT 438 Week 4 Approach to Crisis Management: Defending an Organization’s Reputation Resource: The Practice of Public Relations, Ch. 3, Ch. 5, Ch. 6, Ch. 13, and Ch. 17 Select one of the following case studies to read and do Read More …<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-228952","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/228952","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/comments?post=228952"}],"version-history":[{"count":0,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/posts\/228952\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/media?parent=228952"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/categories?post=228952"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benedictsol.com\/blogs\/wp-json\/wp\/v2\/tags?post=228952"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}